NEW EPISODE EVERY TWO WEEKS!
Welcome to THE PODCAST
A transatlantic conversation advancing the impact and evolution of non-profit organizations. Together with our special guests, each episode we take a deep dive into the issues, topics, challenges and opportunities facing the association community.
EPISODES 11-20
Ep 11:An interview with the AuSAE
In this week's episode, Andrew and Elisa "travel" (digitally, of course) all the way down to the southern hemisphere to Australia where they speak with Toni Brearley, Chief Executive Officer at the Australasian Society of Association Executives. To date, Association Transformation has remained a transatlantic conversation and so we are so excited to go totally global in this episode. The hosts and Toni take a deep dive into the issues surrounding associations in Australia and New Zealand and the creative and exciting solutions that they're implementing to overcome these issues. They talk international collaboration and innovation, experimental member content, hybrid events and much, much more.
Ep 12: CF-Oh No!
COVID has presented many unprecedented challenges to our community, the most immediate being financial. Navigating economic uncertainty requires confidence, creativity and innovation which, in turn, requires strong and effective financial literacy and leadership. Kevin Madden joins our #transatlanticconversation to discuss the (often unsung but) pivotal role of the association CFO.
Ep 13: The inextricable link between the events and association sectors
What does the loss of in-person events mean for associations? During 2020 some associations have been adept at diversifying their membership services and related income streams and have benefited from doing so. On the flip side, however, those associations that have failed to respond to circumstances and adapt accordingly have suffered financially. Our research demonstrates a definite economic impact on associations following the crash of the events industry but interestingly, that impact has not only been negative. In this episode Andrew and Elisa have invited three events industry experts to discuss this inextricable relationship between the events and association sectors. They welcome Rob Eveleigh, Managing Director at Brightelm, Ed Trantor, Managing Director at 73 Media and Director at the Association of Event Organisers and Jennifer Young, President, eVoque event management group ltd.
Ep14: The necessity and potential of board training
Within the voluntary environment of association governance, it can be difficult to find time, resources or suitable avenues for personal development, and yet for directors to be successful as effective leaders, a commitment from associations to their directors’ continual professional development is critical. To help us understand what makes real and effective board training we have invited 3 highly experienced guests. Joining Elisa and Andrew on the podcast is Shawn Burnam, Vice President of Operations at Performance Contracting Inc., Chris Williams, Director of Membership at the Association of the Wall and Ceiling Industry and Steve Hayes, President of TOPRA.
Ep 15: CEO SOS
It has been an unfathomably tough year for everyone and so in the final episode of 2020 we welcome Aliyah Horton and Christina Garneski, who join us to discuss the imperatives of self-care so that we avoid burnout and instead enhance our abilities to be compassionate, empathetic and emotionally intelligent leaders.
Ep 16: The urgency of social media
Using social media successfully is a business imperative. The prospect of doing so can however be a daunting one. It's difficult to know what platforms to use, how to create the best content, how much money to spend, how much content to share. So, what is the best way to use social media? What techniques should be used to maximise engagement, recruitment, advocacy and revenue? Knowing how to navigate the hidden complexities of social media and how to add value to your organisation using these tools is what we are talking about today. Karlyn Ankrom joins us for the first show of 2021 to discuss the urgency of social media in growing and sustaining business. Karlyn is the founder of Oh Snap! Social and the creator of the Fan Firestarter Framework, a new approach to social media marketing made specifically for businesses "tempted to fake their own death and flee to Tahiti at the mere thought of content creation!"
Ep 17: South Africa's Association Transformation
We are dedicated to hosting guests from all over the world to share with us their organisations' innovations and this week, Elisa and Andrew invite three specialists from South Africa to discuss exactly that. Tes Proos (President, SITE Africa), Kevan Jones, (Executive Director, SACIA) and Charlotte Kemp (Deputy President, PSASA) join us to discuss their organisations' successes and setbacks of the year just gone and what 2021 can look like for them.
Ep 18: The social responsibility of associations
This week, Andrew and Elisa are joined by Richard Collins of CSR-Accreditation to discuss what associations can do to address their social responsibility and help their members do the same. Together, they delve into what social responsibility means in the context of associations and non-profits, what creating a standard of social responsibility actually looks like, and how associations and their members can realise these standards and achieve accreditation.
Ep 20: Elections Have Consequences
Today's episode is all about the impact of elections and government affairs on associations. The Trump Administration ceases to exist since the 20th of January, as the US inaugurated the 47th President of the United States, Joe Biden. What does this landmark election mean for associations in the US and globally? Andrew and Elisa invite two experts to discuss this election, what it means for associations, how they communicate governmental affairs to members, and what they do to advocate for their sector. The US' associations are renounced for being great lobbyists, the panel speaks about the importance of advocacy and having a relationship with the government. Today, our guests are Marco Giamberardino, Vice President, Government, and Public Affairs NECA, and Frank McCarthy, Principal McCarthy Advanced Consulting. Join our guests and find out how your association can do more for your members by being a lobbyist and advocacy giant.
