NEW EPISODE EVERY TWO WEEKS!
Welcome to THE PODCAST
A transatlantic conversation advancing the impact and evolution of non-profit organizations. Together with our special guests, each episode we take a deep dive into the issues, topics, challenges and opportunities facing the association community.
episodes 31-40
Ep 31: Using Less Energy - the start to every net-zero journey
Mervyn Pilley, Executive Director at the Energy Solutions and Technology Association (ESTA), joins the hosts in an IGNITE special. Mervyn speaks about his mammoth association career, how he got into energy and the importance of using less of it. They discuss how associations and other businesses can be more energy conscious in order to be kinder to the planet.
Ep 32: A Culture of Failure - Learning Through Experimentation
Do we learn more through our mistakes than our successes? Andrew and Elisa discuss the importance of failure and how it makes us grow as leaders.
Ep 33: New CEO 2.0 - Association Giants in New Journeys
In our usual cross-Atlantic style, today, the conversation turns to a panel of seasoned association professionals who have taken up new roles during the disruption of the pandemic.
Today's guests are Dave Daquelente- Executive Director at Master Builders' Association of Western Pennsylvania, Inc., Victoria Elliot – CEO, Pennsylvania Pharmacists Association and Simon Forrester - Chief Executive Officer at Guild of Architectural Ironmongers.
Ep 34: The New Nonprofit Normal: Information, Human Connections and Humility
The pandemic has shaken up the way we work, and the way we connect with other people. Associations have grown ever more important as they provide that space for connection.
Elisa and today's guests, Carmen Elliott, Vice President at the American Physical Therapy Association and Dana Aragon Director of Workforce Development at the Associated General Contractors of New Mexico, speak about how their associations have tended and supported their members through this disruptive time. As Dana says, "information is the new currency" and "there's strength in numbers", associations have never been more valuable.
Ep 35: Your Environmental Response to Membership: The transition to net-zero
Alison Heppenstall, Director at CAFA and Managing Director of the b2b Group, joins Andrew and Elisa for another IGNITE special on today's episode. Join them as they discuss the reach, power, and influence associations can and should have on tackling the climate crisis. Climate Action for Associations (CAFA), has been developed in response to the growing demand from membership organisations who are seeking guidance on how to implement sustainable business practices, take climate action internally and drive member value.
Ep 36: Get your non-profit noticed with Google Ad Grants
Would you like $10k per month of advertising for your association? In this week's episode, we delve deep into how to promote your organisation cost-effectively. Today's guest Mary Gross has worked in the non- and for-profit technology field for the last 25 years. Working with OCT Performance Marketing, she managed client accounts and worked to create and deploy marketing strategies that involve digital and social media campaigns and website development – all focused on a measurable return on investment. In the nonprofit sector, she worked with United Way of San Diego County, Nonprofit Management Solutions and 211 for 20 years and brings a deep knowledge of the nonprofit sector to any project.
Ep 37: Empowering Diversity, Equality, and Inclusion
Sharon Newport, an association executive and all-around guru, joins Andrew and Elisa to speak about how, as an association leader, you can empower diversity, equality and inclusion in your organisation. Sharon believes real change happens at the top: Figureheads are responsible for changing an organisation's structure to be richer in diversity, more equal and inclusive. Tune in to find out how to make this cultural shift in your organisation.
Ep 38: Curiosity, Conflict, Communication
Disagreement, misunderstandings and tensions amongst team members are not uncommon. Indeed, conflict amongst people is a natural part of everyday life but in the context of our professional lives, conflict does not need to be destructive. Instead, it can and should be used as a tool that allows teams to take action to accomplish a particular goal. Getting issues out in the open and on the table allows teams to evaluate a problem or question with more complete information and, in the end, to make a better decision. And crucially, a culture of constructive conflict always generates a strong sense of team cohesion. Gina D'Andrea Weatherup joins Elisa and Andrew in exploring the practical tools for improving a team’s transparency and communication within a trust-based environment. Visit www.chantillymediationandfacilitation.com for more details on creating happier workplaces.
Ep 39: Happy Birthday Association Transformation!!
With a guest list that reads like a who's-who of global association specialists, we've enjoyed an incredible first year of insights, debate, and banter. Join Elisa and Andrew as they reflect on their first 12 months of transatlantic conversation and look forward to what the next 12 months has in store. Happy Birthday, Association Transformation!
Ep 40: Feedback is a gift
How would you score in a communications audit? Shannon Powell Rodockerjoins Elisa and Andrew in exploring the impact of good (and bad!) communications and introduces us to the process and value of routinely auditing, investing, reviewing, and refreshing association communications. Visit www.remembermkt.com for more details on the audit toolkit.
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